Apple helps 50 students chase their musical dreams [Video]

Apple has helped 50 students pursue their dreams of a career in the music industry, supporting them in recording and promoting a single.

The initiative is part of Apple’s Racial Equity and Justice Initiative (REJI), working through two Historically Black Colleges and Universities (HBCUs) …

The REJI was first announced back in 2020, with an initial funding commitment of $100M.

Apple will focus specifically on education, economic equality, and criminal justice reform to improve the lives of people of color and particularly Black communities.

The company has provided additional funding in the years since, announcing the Propel Center (below) in 2021.

Apple partnered with universities in Nashville and Atlanta, giving students the chance to work on different elements of the process, from writing a song to creating artwork for it.

This summer, 50 participants — including Liza Montgomery — were selected from 19 HBCUs to attend an immersive 10-day experience on the campuses of Tennessee …